Email is arguably the most popular means of professional communication today. And at some point, you may have to send an email to people that don’t know you or have your email address in their contacts list. In this case, … Continued
You’ve heard of writer’s block, but have you ever experienced reader’s block? If you’re a bibliophile like me, you have often found yourself buying books that you don’t get to read for as long as two years since the purchase … Continued
Having a great idea without a platform to build your audience and amplify your impact is like lighting a lamp and putting it under a clay pot. You want to put your lamp on a lamp stand, not under a pot. According to Michael Hyatt (Best Selling author and one of Forbes Top 10 Online Marketing Experts To Follow In 2014), “Great ideas are no longer enough. Without a platform – something that enables you to get seen and heard – you don’t stand a chance. Having an awesome product, an outstanding service, or a compelling cause is no longer enough.”
If you have an idea to spread or a product to sell, then you need a platform.